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Over 30 industry professionals turned up at the first IAB Executive Breakfast Briefing of 2013
Author: Allison Tan
Singapore, 21st March 2013 - Over 30 industry professionals joined us at the first IAB Executive Breakfast Briefing for the year as IAB Chairman Emeritus Ken Mandel links in to Hari Krishnan, Managing Director, Asia Pacific & Japan, LinkedIn, for his thoughts on what makes the world's largest professional network tick, its diversified business model across member subscriptions, advertising sales, marketing and talent solutions, as well as the role that Asia will play in its growth story.
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CBS Interactive’s Wendy Hogan appointed as Council Chair
Author: Allison Tan
Singapore, March 21 2013 – Following a stellar year filled with executive networking events and education initiatives, the Interactive Advertising Bureau Southeast Asia (IAB SE Asia) Singapore Chapter announced today the new Leadership Council for 2013/2014, with Wendy Hogan, Vice President & Managing Director of CBS Interactive at the helm as IAB Chair. Olivier Legrand, Head of Marketing Solutions at LinkedIn Asia Pacific will support Hogan as Vice-Chair.
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Are you a Brand with a (Digital) Plan?
Author: Ranji David
Come join Marketing Leaders from the Health Promotion Board, Singtel, the Singapore Tourism Board and Samsung as they discuss
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The monthly eNewsletter of the IAB Singapore
Author: Ranji David
things are heating up!
It's not just the temperatures that are rising around here - this second half of 2012 has been just sizzling so far.... and there's a lot more where that came from!
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Results from the IAB Online Advertising Revenue Report for 2H 2011 and insights from the PwC Global Entertainment & Media Outlook 2012-2016 provide the 'State of Digital' for Industry attendees
Author: Ranji David
17 th July 2012 – Over 50 industry professionals joined the IAB Singapore and PwC at the fourth IAB Executive Breakfast Briefing for the year and a look at ‘The State of Digital’. Featuring the results of the IAB Online Advertising Revenue Report for 2H 2011, the session also looked at trends and talking points from the PwC Global Entertainment & Media Outlook 2012-2016.
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Major milestone for Online Advertising as revenue numbers hit S$135.91m in 2011
Author: Ranji David
Singapore, July 17, 2012 -- The Interactive Advertising Bureau Southeast Asia (IAB SE Asia) Singapore Chapter today released the Singapore Online Advertising Revenue Report for the half year ending 31 st December 2011, reflecting total Online Ad Spend of S$135.91 (US$107m) for the period January to December 2011. Jointly commissioned by the Media Development Authority (MDA) and the IAB SE Asia, Singapore Chapter (IAB Singapore) the report was compiled by PricewaterhouseCoopers LLP to provide an analysis of the online and interactive advertising market growth and trends.
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More than 70, Senior-level Guests attend the IAB's first Interactive Insights & Intelligence event
Author: Ranji David
The inaugural IAB I3 Breakfast Session on Thursday, May 31 st, 2012, proved to be a resounding success despite an early-morning downpour, as more than 70 guests from across the Publisher, Brand and Agency realm gathered to listen to industry experts from Millward Brown and Nielsen offer their insights on ‘Cross-Media Synergies in a Digital World’.
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Industry Experts to lead Research & Insights, Education & Training, and Creative committees
Author: Ranji David
Singapore, June 1 2012 – At yesterday’s inaugural IAB Singapore Insights Session, the Interactive Advertising Bureau Southeast Asia, Singapore Chapter (IAB Singapore) announced the launch of three IAB Industry Committees to serve as pillars for the organization’s key initiatives and programs for 2012/2013. Focusing on the areas of Research & Insights, Education & Training, and Creative, these Committees turn the spotlight on three areas that are critical in understanding, appreciating, and advancing Digital Advertising within the marketplace.
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Highlights from our Executive Breakfast with Facebook's Erik Johnson : Part II
Author: Ranji David
In Part II of our coverage of the last Interactive Advertising Bureau (IAB) Executive Breakfast Briefing series Guest Speaker Erik Johnson, VP-APAC, Facebook and Ken Mandel, IAB Chairman Emeritus and Managing Director, Buddy Media Asia discuss Metrics & Measures, Culture & Conversations
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Highlights from our Executive Breakfast with Facebook's Erik Johnson : Part I
Author: Ranji David
As part of the Interactive Advertising Bureau (IAB) Executive Breakfast Briefing series, the second IAB Singapore Breakfast brought together Guest Speaker Erik Johnson, VP-APAC, Facebook and Ken Mandel, IAB Chairman Emeritus and Managing Director, Buddy Media Asia in a rare Q&A and discussion about advertising trends in the world today. In Part I of our coverage of the Breakfast, Erik and Ken discuss Advertising & Asia
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